Bilt Cafe
RENT
DAY
JUNE 1, 2026
11AM – 6PM
The neighborhood hangout.
Bilt Neighborhood Cafe Food Truck

The Truck

The Neighborhood
Hangout

The Bilt Neighborhood Cafe food truck — parked right in front of our upcoming cafe location at 837 Washington Street, Meatpacking. A preview of what's to come when the cafe opens later this year.

837

Washington St

Rent Day

June 1, 2026

Free

For Members

02
THE CONCEPT

THE NEIGHBORHOOD COMES TO HQ.

With the newly rebranded Bilt Cafe moving to the base of our HQ at 837 Washington Street, Rent Day is the perfect moment to bring the brand to life. Bilt Cafe rolls up in a fully wrapped food truck — turning the biggest day in our members' month into a block party worth celebrating.

The truck becomes a moving billboard of the Bilt Cafe brand, bringing the energy of the neighborhood directly to our front door.

The Vehicle

Full exterior wrap in Bilt Café brand — burgundy, cream and steel blue. Bold "SIP. SAVOR. SOCIALIZE." typography across all four sides. Branded bags and packaging on-site.

The Location

837 Washington Street — Bilt HQ, NYC. Service window facing the street for maximum visibility and foot traffic in the Meatpacking District neighborhood.

The Partnership

Bilt Café × Bungalow. An exclusive one-day collaboration between two NYC-rooted brands, serving 800–1,000 members free of charge throughout the day.

The Strategy

Bilt Café as the platform, Bungalow as the featured partner of the month — consistent with our monthly collaboration model. Rent Day = maximum member energy and foot traffic.

Bungalow
N
FEATURED PARTNER

BUNGA
LOW

Acclaimed New York Indian cuisine concept from Michelin-starred Chef Vikas Khanna

Michelin Guide recognized with Bib Gourmand distinction

Michelin-starred, NYT reviewed — a journey through India's 28 states

Premium, culturally relevant, and distinctly New York

Reimagined Indian classics from GupShup's Chef Vikas Khanna

THE CONCEPT
BUNGALOW × BILT CAFÉ

INDIAN CUISINE,
REIMAGINED
FOR NYC.

"Premium, culturally relevant, and distinctly New York culinary moment."

Bungalow brings approachable Indian cuisine to the heart of New York. Their open-style kati roll celebrates the rich culinary heritage of India's 28 states, bringing reimagined classics and time-honored recipes to the heart of NYC.

MICHELIN BIB GOURMAND NYC KATI ROLL KATI ROLLS BUNGALOW

THE MENU

BILT CAFÉ
×
BUNGALOW
Bungalow Kati Roll
SIGNATURE
SIGNATURE TASTING

Chicken
Kati Roll

Signature chicken kati roll with spiced filling, wrapped in freshly made paratha. Served with our signature sesame miso chocolate chip cookie.

Chicken Kati Roll Spiced Chicken Sesame Miso Cookie

Allergens: Fish, Shellfish, Gluten, Dairy, Sesame

VEGGIE
VEGETARIAN TASTING

Paneer & Potato
Kati Roll

Vegetarian kati roll with paneer and potato, wrapped in freshly made paratha. Served with our signature sesame miso chocolate chip cookie.

Paneer Kati Roll Potato Kati Roll Sesame Miso Cookie

Allergens: Gluten, Dairy, Sesame · Vegetarian

Featured Beverage Partner

MANGO LASSI

Bottled Mango Lassi

Classic Indian mango lassi — rich, creamy, and perfectly sweet. Made with real mango and yogurt. The perfect complement to spiced kati rolls.

60 Calories
12oz Per Can
K Kosher

bungalowny.com

Mango Lassi Bottled Mango Lassi

EVENT DETAILS

RENT DAY — JUNE 1, 2026
Rent Day
JUNE 1, 2026
11 AM – 6 PM
Location
837 WASHINGTON
MEATPACKING · NYC
Attendance
800 – 1,000
BILT MEMBERS + WALK-UPS
Format
FOOD TRUCK
FULLY BRANDED MOBILE KITCHEN
Featured Partner
BUNGALOW
MICHELIN BIB GOURMAND
4

MARKETING
PLAN

Four-channel campaign targeting Bilt members and the broader NYC community. Coordinated drop across owned and digital channels for maximum reach on Rent Day.

IG

Instagram — Video Post

Cinematic Reel featuring Bungalow kati roll, the wrapped truck, and the food. Retro-edit matching Bilt Café visual language. Post morning of Rent Day.

VIDEO
IG

Instagram — Static / Carousel

Brand collateral post: event date, time, location, and menu highlights. Shareable and saveable for member reference. Posted 24–48 hrs prior.

STATIC
EM

Member Email Blast

Targeted email to local NYC Bilt members. Event details, partner feature, and Bungalow menu preview. Deployed 1–2 days before Rent Day.

EMAIL
AP

In-App Push Notification

Day-of push alert to local members. Short, direct copy: location, hours, and the Bungalow partnership. Timed for late morning before the 11AM open.

PUSH

DAY-OF SCHEDULE

JUNE 1, 2026
7:00 AM
Setup & Load-InFood truck arrives + positions at 837 Washington St. Bungalow team loads + preps. Brand merchandise and cups staged.
9:00 AM
Final ChecksEquipment test, signage confirmation, staff briefing. IG push notification queued for members.
11:00 AM
Service OpensTruck window opens. First guests served. Bilt Café branding fully live on-site and in-app.
12–2 PM
Peak Service WindowHighest volume period. Estimated 40–50% of total attendance. Bungalow team presence and photo moment TBD.
2–5 PM
Afternoon ServiceSteady service continues. Live content capture for IG Stories ongoing throughout afternoon.
6:00 PM
Service Close + BreakdownFinal service, wrap-down, and debrief. Post-event content ready for scheduling.

OPERATIONAL NOTES

JUNE 1, 2026

Capacity Planning

800–1,000 total guests across 7hrs. Avg ~120–140 guests/hr. Bungalow to confirm throughput capacity per hour and staff count accordingly.

Menu SKUs

Two tasting menus: Signature Tasting (Tuna Poke + Spiced Chicken) and Vegetarian Tasting (Tofu Chimichurri + Potato Kati Roll) — each with sesame miso cookie. Streamlined menu for high-volume service.

Branded Packaging

Bilt Café branded bags and packaging on-site. All materials consistent with current brand identity (burgundy, cream, blue).

Permitting & Logistics

Food truck operator responsible for NYC vending permits. Confirm load-in access with building management at 837 Washington in advance.

Bilt Cafe

SIP.
SAVOR.
SOCIALIZE.

The neighborhood hangout.

BILT CAFÉ × BUNGALOW × JAPANESE KATI ROLL · JUNE 1, 2026 · 837 WASHINGTON ST